An individual game development designed to immerse participants in the aftersales process, showcasing practical examples and solutions through interactive gameplay.
The aftersales sector is a critical touchpoint for automotive success, where impeccable service processes can significantly enhance customer loyalty and revenue. Professionals in this domain face the challenge of mastering complex customer interactions and service workflows. A serious game can serve as a practical tool to simulate these scenarios, fostering a deep understanding of effective customer service in a daily work context.
In this serious game, participants navigate the aftersales service process within an automotive center, embodying roles from customer advisors to service technicians. Through a series of simulated workdays, players encounter real-life challenges, from managing customer expectations to optimizing workshop operations. The game encourages strategic thinking and problem-solving, with a focus on improving key performance metrics and financial outcomes.
Designed for customer advisors and service personnel in the automotive industry, the 'Aftersales Business Game' is also ideal for trainers and managers looking to enhance their team's aftersales skills. It's a valuable tool for all teams, adaptable to various market needs, ensuring relevance across different regions.
Conducted over at least a full day, the workshop accommodates 3-12 participants, engaging them in hands-on, decision-making exercises that reflect the day-to-day realities of aftersales services. With up to four workgroups, the game facilitates collaborative learning and dialogue, ensuring that participants leave with actionable insights and strategies to apply in their roles.
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